Digital Advertising Campaign

Brief Creator: 

Simon Hilton - Senior Designer at OTB Creative. Clients include Puma, Serco

and Bioderma.                   

otb-creative.co.uk

 

Brief: 

Create digital advertising that can work across multiple media platforms and sizes, including Facebook and YouTube Banners, an Instagram post, and Moodskin Banners and Skyscraper adverts for the Metro Online website. The subject must be the Alice: Curiouser & Curiouser exhibition at the Victoria & Albert Museum in London. The exhibition explores the origins, adaptions and reinventions of Lewis Carroll’s book Alice’s Adventures in Wonderland over 157 years. 

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Design:

I created cartoon silhouettes of the main characters in the book and I had them trying to peep over a hedge. This was in keeping with the title of the exhibition and was designed to keep a light-hearted and simple feel to the advertisements.